Born to Shred

Connecting dogs & humans who were BORN TO SHRED

OUR MISSION

What started as handcrafted dog bowls from old skate decks for our rescue pup Khaleesi, grew into a fresh and energetic brand that resonates with the adventurous dog parents who do everything with their dog. Our mission is to provide fun new ways for you to connect with your pups and to help you share your special bond with the dog loving community.

WHAT DOES JIBY MEAN?

We created JIBY from the term "jibbing" which is used in snowboarding, skateboarding, and other sports for jumping, sliding, and doing tricks on boxes, rails, or any object in your path. Just like our dogs, we see the world as our playground and the key to jibbing is style and creativity. This is the essence of our brand as we aim to change the pet industry with new and innovative products that dog parents can get excited about.

MY PAWS MY CAUSE

Adopting Khaleesi is where our journey with Jiby all began, which is why supporting rescue orgs is the one of many causes we support through our MY PAWS MY CAUSE program. Not only are we donating a portion of proceeds to help non-profit orgs, but we hope to shed light on a cause that is close to your heart, with the help of the world's raddest dog parents!

JIBY /'JI-BĒ/ : TO BE HIGHLY RAMBUNCTIOUS WITH THE UPMOST STEEZ